About
I have seen a business from the inside, from several sides.
Almanac is an independent business and marketing strategy practice, currently serving small businesses and solopreneurs.
My career has been manager-level work in marketing execution, project management, planning, coordination and operations. That has meant seeing how objectives, customers, positioning, marketing, sales and execution affect one another, and where they quietly fall out of step.
I am growing the practice toward go-to-market advisory for early-stage B2B founders. That work is new, and I say so plainly. What I offer is a cross-functional, operations-informed view and honest, careful thinking.
Where the perspective comes from
Customer-facing roles
Close to what customers actually ask for, and where they get frustrated.
Technology manufacturing
Production support in a high-volume environment, where process and timing matter.
Supply chain project management
Coordinating teams, vendors and deadlines across functions.
Marketing
Manager-level marketing execution, including SaaS marketing.
Business operations
Planning and coordination that keep promises deliverable.
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